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ViewsTime to talk openly
Craig Eldridge, Frontend Developer at Etch, continues the myth busting conversations we have around mental health by openly sharing his story with mental ill-health and why we need to bravely speak up at work and to employers
- 25 Feb 2020
- 5 minutes
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InsightsEtch Play Roundup (21/02/2020)
This week we are revisiting childhood games, basking in the loveliness of community, and we have a special guest entry post from the Etch S…
- 21 Feb 2020
- 8 minutes
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Marketing, ViewsHow can you make the most of your First-party data?
In the third of our Catapult series, Chris Laas, Head of Digital Marketing, delves into the evolving relationship we have with data, First-party data and the opportunities with the data you own.
- 20 Feb 2020
- 5 minutes
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ViewsBeyond the game: The best examples of extended player experience
Dan Thomas, Head of Game Services, examines some prominent examples of "The Extended Experience" in the videogames industry, highlighting marketing campaigns and community engagement efforts that go above and beyond the game itself.
- 19 Feb 2020
- 5 minutes
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Insights3 Reasons Why People Don't Trust You At Work
The first in a five-part series, Ross Chapman, Head of Etch Sprints, dives into the common problems teams experience when working together and how to remedy these to unlock business value and resilience.
- 17 Feb 2020
- 6 minutes
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ViewsCommunity Love: The Value of Open Source
Today is Valentine's Day, which depending on your outlook either means today is about rampant consumerism, or love, or both. For this week'…
- 14 Feb 2020
- 6 minutes
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InsightsEtch Play Roundup (14/02/2020)
It's a day of love today, and this week we are lovingly giving you our weekly update, where we are looking at games company mashup consoles…
- 14 Feb 2020
- 8 minutes
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Marketing, ViewsThe problem with attribution? It’s the way you’re looking at it.
James Perrin, our Head of Content, talks to you in this article, our second in our Catapult series on the evolving relationship we have with data, about the challenging subject of attribution and a shift in approach to it.
- 11 Feb 2020
- 6 minutes
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InsightsEtch Play Roundup (07/02/2020)
We're back in action, and this week we're talking about game streaming services, trading card games, and the Nintendo Switch. Dan This w…
- 7 Feb 2020
- 6 minutes
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Marketing, ViewsHow does the extinction of third-party cookies provide opportunities for marketers?
The first in our Catapult series on the evolving relationship we have with data, Chris Laas, Head of Digital Marketing, discusses how Google crumbling the 3rd party cookie can provide opportunities for marketers.
- 7 Feb 2020
- 5 minutes
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ViewsGlobal Game Jam Guildford - A Retrospective
Dan Thomas, Head of Etch Play, gets his creative juices going at the Guildford Edition of Global Game Jam 2020.
- 7 Feb 2020
- 3 minutes
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InsightsEtch Podcast: Empathy at Scale
In our latest Podcast we talk about how empathy can be scaled, with Dana Publicover, founder of Tiny Piñata.
- 4 Feb 2020
- 53 seconds
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InsightsEtch Play Roundup (31/01/2020)
So ends the first month of 2020 - where has that gone?! This week we've got a guest appearance in the roundup from our resident SEO Wizard,…
- 31 Jan 2020
- 7 minutes
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MarketingThe Future of Social: 2020 and Beyond
A more fragmented social landscape With the rise in private groups centered around individual topics, and encrypted messaging apps, we can …
- 28 Jan 2020
- 3 minutes
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InsightsEtch Play Roundup (24/01/2020)
This week we're getting more enjoyment from games by playing as a team, escaping into virtual worlds, and have also been looking at some co…
- 24 Jan 2020
- 5 minutes
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MarketingHappy New Algorithm! - Google's January Update Explained
New Year, new me, new algorithm!? Unlike most of us who have already broken their new year resolution of being a fitter, healthier me by we…
- 24 Jan 2020
- 4 minutes
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InsightsWhy ways of working are shaping our plans for 2020
2020 is going to be a big year for our Product teams, huge in fact. You see, over the last few years we’ve been on a bit of a journey, grow…
- 21 Jan 2020
- 7 minutes
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InsightsIntroducing Etch Play's Mission
Now we've settled in at Etch, the Play team are switching up a gear for 2020. We have some high ambitions for the year ahead, and we decide…
- 20 Jan 2020
- 5 minutes
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InsightsEtch Play Roundup (17/01/2020)
We're back again, with your weekly dose of video games and general cool stuff we enjoy talking about. Also, this roundup is definitely not …
- 17 Jan 2020
- 6 minutes
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InsightsDelving into the continuous improvement mindset
Continuous improvement on your path to success We’re known for creating engaging and successful online experiences for businesses from a w…
- 10 Jan 2020
- 6 minutes
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InsightsEtch Play Roundup (10/01/2020)
This edition of the Play Roundup really is out of this world... oh man, that is first class comedy, it really is. Oh, keep reading, then it…
- 10 Jan 2020
- 8 minutes
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ViewsA Year Of Play At Etch
As of the start of this new year, the Play team (formerly known as Moov2) have now been a part of the Etch Group for an entire year. This h…
- 8 Jan 2020
- 7 minutes
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InsightsEtch Play Roundup (03/01/2020)
Happy New Year folks! Whilst everyone is focusing on New Year, New Me - here at the Play Team we are New Year, same consistent weekly round…
- 3 Jan 2020
- 5 minutes
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ViewsEtch Play's Games of the Year 2019
2019 has been another brilliant year for videogames. So before we all drive home for Christmas and emerge next year in a new decade, we wan…
- 23 Dec 2019
- 6 minutes
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InsightsEtch Play Roundup (20/12/2019)
It's the final round up of the year from your resident Play Team. Thanks for indulging us whilst we've been updating you on our activities …
- 20 Dec 2019
- 3 minutes