Insights - Etch

Etch Awarded Microsoft Silver Partner

22nd April 2022

We’re proud to announce that Etch has become a Microsoft Silver Partner. The Silver Cloud Platform recognition confirms that we have expertise in delivering the highest quality Microsoft-based cloud services to our clients and partners.

The 2022 Hospitality Dip [Infographic]

21st February 2022

Domestic hospitality in the UK received a short boom in the summer’s 2020 and 2021. But, according to the DCMS, tourism in the UK is not expected to return to 2019 levels of volume and expenditure until 2025. So, what factors are likely to contribute to this looming dip? We take a look at the numbers.

4 reasons why there’ll be a dip for hospitality businesses in 2022

7th February 2022

Hospitality is set for a problematic 2022. There are four reasons why. And ultimately, it means that the race for sustainable growth is on.

5 ways to speed up transformation in Financial Services

9th June 2021

When it comes to driving change in complex organisations, pace and momentum is everything. Our handy guide gives you some top tips to accelerate the process of change, helping you deliver digital outcomes at extraordinary speed.

Business ecosystem development: The top 5 roles every ecosystem needs

30th April 2021

Central to business resilience and growth in a post-pandemic world is the concept of a business ecosystem. Learn the top five roles that every ecosystem needs.

How vital are Core Web Vitals?

25th February 2021

What does the Google Page Experience Update mean for development teams?

Communicating in a crisis: Content and Digital PR best practice

22nd January 2021

In times of crisis, like the COVID-19 pandemic, what brands say, and more importantly how they say it, is integral to sustaining and growing your business.

The importance of humanising customer experience

20th November 2020

What does humanisation mean for organisations and businesses searching for increased customer loyalty, lifetime customer value and profitability? We discuss the positive impact humanising your customer touch points can have and the importance of creating emotional connections.

Business Briefing x Gaming: How to engage gamers with authenticity

1st October 2020

The term "gamer" is rapidly becoming a redundant term. In the UK, 86% of people aged 16-69 have played computer or mobile games in the last year and 54% play "on most days".

How to segment your audience using context, behaviour and demographics

19th May 2020

In our fourth article in our Catapult series on omnichannel personalisation, we're looking at creating audience segments with personas and segmenting your audience by context, behaviour and demographics.

Ideas, insights and perspectives

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Etch Awarded Microsoft Silver Partner

The 2022 Hospitality Dip [Infographic]

4 reasons why there’ll be a dip for hospitality businesses in 2022

5 ways to speed up transformation in Financial Services

Business ecosystem development: The top 5 roles every ecosystem needs

How vital are Core Web Vitals?

Communicating in a crisis: Content and Digital PR best practice

The importance of humanising customer experience

Business Briefing x Gaming: How to engage gamers with authenticity

How to segment your audience using context, behaviour and demographics