Spotlight: How to use Twitch to supercharge interest in your game

Spotlight: How to use Twitch to supercharge interest in your game

4 Sep 2020 -
We explore how studios can use Twitch as an effective tactic within their marketing strategy, to drive awareness for games. What is Twitch? If..
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The game players you need to know (and how to manage them)

The game players you need to know (and how to manage them)

11 Aug 2020 -
In 1996, Richard Bartle proposed a categorisation system for players of online multiplayer games. The system puts players into one of four types,..
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Spotlight: What this lockdown boom really means for gaming

Spotlight: What this lockdown boom really means for gaming

31 Jul 2020 -
COVID-19 has impacted virtually every industry in one way or another, but one sector which has fared better than most is gaming. While many..
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Gaming diversity: Valuable positives, and how to do better

Gaming diversity: Valuable positives, and how to do better

8 Jul 2020 -
In the early days of computer science, it wouldn’t have been uncommon at all to see a number of women in technical roles. But during the 1980’s..
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For the love of play

Our passion for the games industry extends beyond our commercial work. Some passion projects we’ve poured our hearts into to help contribute to the industry we love: