The importance of humanising customer experience

20 Nov 2020 - 4 minute read
What does humanisation mean for organisations and businesses searching for increased customer loyalty, lifetime customer value and profitability? We discuss the positive impact humanising your customer touch points can have and the importance of creating emotional connections.

The last console you’ll ever buy?

13 Nov 2020 - 7 minute read
The gaming industry is poised for dramatic change. In this week’s article, we’ll be examining the trends, and look at what the future of the gaming industry might hold from a vendor and developer perspective.

Business Briefing X Data: A Social Brand Dilemma

16 Oct 2020 - 5 minute read
A typical wet and windy October weekend in the UK gave ample opportunity for many of us to indulge in a new box set. Top of the agenda in our..

Business Briefing X Growth: How do you identify business growth opportunities?

8 Oct 2020 - 3 minute read
The life cycle of businesses, products and services is shortening. As categories get disrupted by evolutionary ecosystems and revolutionary..

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