Blog

All the latest news and views from the Etch Play team

21st June 2022

Attracting talent is the top concern of almost every games studio we talk to. So, what can you do about it?

16th June 2022

Dan's been selling to the games industry for a while, and he has some thoughts...

17th May 2022

Etch Play receives a coveted Marketing Star nomination. Other finalists include a range of Etch Play clients and partners.

24th January 2022

Let's talk all about Twitter virality and games.

2nd September 2021

Adam takes a closer look at Reddit, and what makes trailers succeed on this intriguing and powerful social network.

11th July 2021

A beginner's guide for games creators and marketers, with tips and tricks to utilise this powerful social network.

6th June 2021

Adam looks at TTF, and how it can be the difference between success and failure in a crowded market of games and software.

13th May 2021

Marketing a videogame? Looking for help with hashtags? You've come to the right place. Tagging can be a powerful tool for discovery, reach, and...

29th January 2021

Creativity (the intangible kind) can be a potent and powerful force for your business – but only when wielded correctly.

13th November 2020

Is cloud gaming the next big thing? We look at what the future of the gaming industry might hold from a vendor and developer perspective.

Our thoughts on Develop 2023

This year's Develop Conference in Brighton was a buzzing hive of game developer activity. Now that the dust has started to settle, we thought we'd...
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The Future Starts Now: Gaming trends to look out for in 2024

The year 2024. Although this is now only weeks away, it still sounds like it belongs to some sort of futuristic videogame. With this new year on the...
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